Archive for March, 2009
Why are Marketers so obsessed with Twitter?
[digg=http://digg.com/business_finance/Why_are_marketers_so_obsessed_with_Twitter]“Twitter asks ‘What are you doing?’ You can tell Twitter what you are doing on twitter.com or you can text from your cell phone.” says one person who doesn’t understand twitter trying to explain it another person who knows less about it. This conversation is usually followed by a “Hills” like awkward silence and a few [...]
Generation Y: Technology Gurus or Smart Asses
It has been said that most of Generation-Y thinks they know everything about computers and technology. And although I don’t work in a technology role, I am often called upon by different colleagues to help them solve a computer problem. In most cases, I either know how to solve the problem, or I am able [...]
Social Media Marketers should take note of NDSU and March Madness
North Dakota State president, Joseph A. Chapman wanted his university to become a major research university. As an article this week in the New York Times points out, Chapman saw athletics as a way to broaden NDSU’s exposure on a national level and boy was he right. Did I mention the university located in Fargo, [...]
Why does everything have to be branded? Even in Healthcare
Go to McDonald’s. Order an extra value meal. Eat it and leave.
How many times do you think you were exposed to the golden arches?
Think about this typical experience:
You drive into the parking lot, look at the building, walk in the door, order some food, talk with an employee, go to the bathroom, look at the [...]
Make the Most of "National ‘Something or Other’ Months"
Ever wonder why each month seems to be “National ‘Something or Other’ Month?”
It’s called Marketing.
I will preface this entire article by saying, I don’t think that all “National ‘Something or Other’ Months” are bad or get lost in the shuffle. In fact, I would even go as far as to say for healthcare marketers, “National [...]