Five Years In: Advice for Young Marketing Communications Professionals
Five years ago, bright-eyed and bushy-tailed, I entered the corporate work force on a marketing communications team filled with experienced professionals.
In addition to countless side-conversations with my fellow intern at work, I used the internet to read and learn more about how other young professionals have dealt with a variety of situations.
With five years experience and thousands of M&M’s under my belt, literally, I thought I would share some the characteristics and advice that I have found to be most useful.
- Ask questions. Be curious.
- Keep your eye on the prize and always work to meet your business objectives.
- Google everything that you don’t understand.
- Don’t over complicate marketing communications. (Message – Audience – Channel) Work to optimize each part of the equation and remember to listen as well.
- Ask intelligent questions to your managers. Pick their brain and learn how they approach their work.
- Have confidence about what you know, especially when working with people outside of your department.
- Marketing campaigns are launching daily. Look and learn from them.
- Share your ideas in a manner that show they are well thought out.
- Look at the big picture, but manage the small projects like they all matter.
- Manage quality vs. quantity. Limit uncharacteristic mistakes.
I hope these little tidbits of advice helped you out. If you feel comfortable sharing a few of your own, please do.
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