Sports

College Football National Signing Day and Selling Hope

Today was national signing day for NCAA college football teams. For some reason, it seemed like the hype was higher than years past.
ESPN.com dedicated their entire home page to signing day announcements and the subject was searched for more on Google more than the massive Toyota recall that affected 3.8 million cars.
ESPN’s Pardon the Interruption [...]


Social Media Marketers should take note of NDSU and March Madness

North Dakota State president, Joseph A. Chapman wanted his university to become a major research university. As an article this week in the New York Times points out, Chapman saw athletics as a way to broaden NDSU’s exposure on a national level and boy was he right. Did I mention the university located in Fargo, [...]